This section of the Mayors Wellness Campaign (MWC) toolbox targets what employers can do to encourage healthier lifestyles in your community. Employers - both large and small - in your community should be viewed as partners in the wellness effort.
Employers have the unique distinction of having a “captive audience” with which to encourage wellness - it is relatively easy for most employers to get a message to their employees, and thereby be effective in encouraging their employees to take fitness seriously. Many of the tools proposed here are very manageable and adaptable for even small companies to implement.
Further, this section provides you with a unique tool: a bridge with which you can build relationships with local companies and business owners. To aid you in this effort, we have created some additional tools for you to use in encouraging businesses to get involved in what your municipality is doing with the Mayors Wellness Campaign.
These tools can be used as incentives to encourage business involvement and get some publicity to the benefit of the company, the community, and you as mayor.
Enclosed are:
We hope these tools will be helpful to you in encouraging local businesses to join your effort, and ultimately helpful in promoting healthy lifestyles in your community. Large, small and related-specialty employers may be valuable members of a municipal wellness task force to plan and implement any programs and attitude changes in your community.
As always, if you have any questions, please do not hesitate to contact the Mayors Wellness Campaign staff at 1-800-414-4931.
